Using Sensor Technology to Manage Beverage Quality, Monitor Inventory and Eliminate Waste Webinar

Date: March 17, 2023

The National Pollution Prevention Roundtable Food & Beverage Workgroup and the New Hampshire Sustainable Craft Beverage Program hosted a webinar featuring Using Sensor Technology to Manage Beverage Quality, Monitor Inventory and Eliminate Waste. The webinar was held on Wednesday, January 11, 2023. 

Watch the webinar recording  

Ian Purcell from BarTrack discussed the non-intrusive sensor technology that has helped breweries, bars, restaurants, and stadiums improve the draft beverage management process and reduce the amount of wasted beverages. The sensors and web-enable software provide better inventory management and improved draft system diagnostics through the monitoring of a dozen beverage specific variables. This, in combination with point-of-sale integration, delivers a comprehensive view of the causes and impact of waste on the bottom line. 

Speaker Background:

Ian Purcell, Senior Director of Client Success - BarTrack / Co-Founder and VP of Business Development - MurLarkey Distilled Spirits. Ian began his 23-year service industry career humbly checking IDs and washing dishes at the Blue Iguana Restaurant & Bar, eventually rising through the ranks of server, bartender, and restaurateur, owning, and operating several restaurants in Northern Virginia. He went on to found one of Virginia's top-rated distilleries, consult for 30+ businesses through his hospitality consulting firm, Seven Oh Three Consulting, and eventually help lay the groundwork for the hospitality technology company, BarTrack.

Ian specializes in providing clients with insights, inspiration, and tools to help them grow and thrive in their businesses by taking an open, people-first approach to systems, standards, and leadership. With a focus on positive workplace accountability and communication, developing and implementing best practices, and maximizing draft beverage profits.